ALUMINIUM 2012 Final Report
ALUMINIUM 2012 Final Report: ALUMINIUM shines with new records
Perfect premiere at the Düsseldorf location
Düsseldorf. Exhibitor numbers up ten percent, exhibition surface up 20 percent and a visitor plus of 23 percent: for ALUMINIUM which was held in Düsseldorf for the first time after its move from the Ruhr to the Rhine, it was the perfect premiere. With 961 exhibitors from 51 countries (previous event: 872 from 47 countries) and 21,300 visitors (17,200) the world's largest trade fair of the aluminium industry emphasised its position as one of the most successful industry fairs. The move from Essen where ALUMINIUM had been held since 1997, occupying 65,000 m² at the last event, had become necessary to meet the current need for exhibition space of 78,000 m².
"With the move to Düsseldorf and the associated increase in international participation, ALUMINIUM has completed its entry into the first league of industry fairs ", says Hans-Joachim Erbel, CEO with organiser Reed Exhibitions. 60 percent of the exhibitors and more that half of the visitors came from abroad; one third of international visitors came from countries outside Europe - a mark of excellence which demonstrates that the reach and relevance of ALUMINIUM continue to increase further. "ALUMINIUM ideally fits into the ensemble of metal trade fairs the Düsseldorf location is known for the world over", says Markus M. Jessberger, Event Director of the lightweight construction trade fair.
ALUMINIUM demonstrates its attractiveness for the entire industry
The increased internationality also proved attractive for the entire industry, as had been hoped during the preparatory phase. In Germany, the Gesamtverband der Aluminiumindustrie (GDA) expects the current financial year as a whole to remain almost stable, despite a slight drop in production in the first half: "We do not expect stagnation or recession ", says GDA Executive Director Christian Wellner who talked about an "impressive trade fair". In some parts of Europe, however, the drop in production is felt in the order books, according to Patrick de Schrynmakers, Secretary General of the European Aluminium Association. On the other hand, there are strong impulses for growth coming from countries and regions outside Europe. The increase in the number of visitors from these regions was particularly pronounced at this year's ALUMINIUM.
This is a market situation also reflected in the business index which is compiled by a market research organisation in connection with ALUMINIUM: according to this survey, currently a third of the companies interviewed respectively expect slight increases, a roughly stable development or an economic downturn in the industry. In the medium term, however, more than 54 percent of the companies expect marked increases. Until 2030, the use of aluminium in the automotive industry alone is going to treble from today's five to then 15 million tons.
The next ALUMINIUM, World Trade Fair and Congress will take place from 7 to 9 October 2014 in Düsseldorf.
The visitor, exhibitor and exhibition space figures for this trade fair have been recorded and certified in accordance with the uniform definitions of the German Society for the Voluntary Control of Trade Fair and Exhibition Statistics FKM.
"This trade fair has taken a visible leap in growth at its main location Germany and thus reflects the development of our industry. Although the present economic situation may be difficult, the aluminium industry will grow in the long term. We had far more visitors at the company's stand than expected, for instance from the automotive industry, and our messages - the functional advantages of our metal which help protect our climate and its sustainability and efficiency in terms of resources - are understood and accepted. ALUMINIUM thus once again proves a nice booster of the mood in our industry."
Oliver Bell, Executive Member of Norsk Hydro and Chairman of Metalle pro Klima
"Despite the market situation in some parts of Europe and the resulting challenges that we are all faced with, many of our customers from all over Europe came to ALUMINIUM. As a result, we could make or strengthen many contacts and have interesting discussions. Our customers have taken advantage of the possibility that the trade fairs offers them. The Düsseldorf Exhibition Centre provides the perfect platform for that."
Jasper van Zon, Director Communications Europe, Alcoa Europe
"ALUMINIUM 2012 was a complete success for Trimet. The response from many discussions over these three days confirms that aluminium, regardless of economic fluctuations, is a material showing considerable growth. Especially our customers in the transport and energy segment master the challenges presented by their markets with the aid of our specialised solutions and significantly contribute to environmental and climate protection due to the recycling properties of aluminium products."
Dr. Martin Iffert, CEO, Trimet Aluminium AG
"The move from Essen to Düsseldorf proved to be brilliant. ALUMINIUM has gained further international recognition. This is true for Europe as well as for visitors from all parts of the world. For us, the high visitor numbers are a cause for optimism."
Roland van der Aa, Marketing Director Sapa Profiles Europe, Sapa Aluminium Profile AG
"We could see no trace of weakening markets at ALUMINIUM. Even more than in previous years, we succeeded in meeting decision-makers from the management level. We were able to present and get across our message of sustainability, lightweight construction and design in an extremely satisfactory way. The new trade fair location stands for expansion, and thus also corresponds to the ambition of the aluminium industry to achieve further growth in highly competitive markets."
Frank Busenbecker, Managing Director, Erbslöh Aluminium GmbH
"The ALUMINIUM trade fair was very successful for us. We were able to expand our network especially on the international level and of course also meet our existing customers here. As we are currently modernising one of the largest installations for a customer, I can say that the future belongs to aluminium as a material."
Emilien Collard, Head of Sales Eastern Europe, Siempelkamp Maschinen- und Anlagenbau GmbH & Co. KG
"We are totally satisfied. The visitor quality was excellent. We registered a larger number of customers from Poland and Turkey at our stand."
Wolfgang Bittner, Head of Sales, Pressta Eisele
"We are very satisfied. Visitor frequency and the generation of business at the trade fair are a great success."
Nikolai Malanowski, Managing Director, German semi-finished metals wholesalers association (wgm)
"We see the growth of this year's ALUMINIUM as an indicator for the growth of the entire aluminium industry. Aluminium as a material is facing a positive future."
Dr. Helmut Kaufmann, COO AMAG Austria Metall AG, Chairman of the Representatives of the Non-ferrous Metals Industry at the Business Chamber of Upper Austria
"We are satisfied with the course of ALUMINIUM, and that for very good reason: visitor and contact figures are good here, and the quality of the trade visitors at this trade fair is right. Customers come with specific interests."
Rob van Oene, Head of Sales, MIFA Aluminium, Netherlands
"Very good - that sums up in two words what I can say about this trade fair. Here decision-makers from practically all fields of application, such as wind power, solar or the transport sector come together. More and more companies are intending to replace their steel constructions with aluminium. Our contacts at the stand are very international, and also extend beyond Europe: from Mexico to India and China and even Australia."
Lothar Thoni, Proprietor, Thoni Alutec, Polen
"The demand for aluminium will continue to grow; that is the long-term trend we feel here at the trade fair, even if the economy slows down now and again. We have known the strengths of ALUMINIUM for a long time and therefore decided to stage the international presentation of our group of companies ENTECCOgroup here. The trade fair is an excellent platform for networking. Furthermore, one encounters decision-makers and concrete projects here."
Helmut Kurz, Head of Sales, ENTECCOgroup gmbh
Press release [pdf | 154 kb]
Dr. Mike Seidensticker
+49 211 90191-128
+49 211 90191-138
Deputy Press Spokesman
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+49 211 90191-138